Tuesday, November 10, 2009

Celebrity Diplomacy Workshop

USC's Annenburg School offered an entire workshop about celebrity public diplomacy in April. If you visit this site (http://uscpublicdiplomacy.com/index.php/events/events_detail/5496/) you can watch the entire thing via a YouTube video. Enjoy!

Sunday, November 8, 2009

Obama re-brands America

For years, many of those who follow the nation brands phenomenon have bemoaned the loss of American credibility and subsequent brand strength in the world. There were many symptoms of Brand America’s power loss: Gitmo, Abu Ghraib, Axis of Evil, Florida, Shock and Awe, Hurricane Katrina. Then along comes one guy who steps into this media and mind space to reboot Amerca’s image in the world in just a manner of a year.

To read the entire post:
http://www.nation-branding.info/2009/01/31/obama-brands-america/

Monday, November 2, 2009

Cool Resources

Hey guys! After listening to your ideas this past week, I thought of some resources that might be useful to some of you for initiating your public diplomacy projects.

MagCloud is an organization that helps to print, publish and distribute your own magazine.
(www.magcloud.com)

Also, Ning is a site that allows you to create your own social network.
(www.ning.com)

Hope this is some helpful stuff!