For years, many of those who follow the nation brands phenomenon have bemoaned the loss of American credibility and subsequent brand strength in the world. There were many symptoms of Brand America’s power loss: Gitmo, Abu Ghraib, Axis of Evil, Florida, Shock and Awe, Hurricane Katrina. Then along comes one guy who steps into this media and mind space to reboot Amerca’s image in the world in just a manner of a year.
To read the entire post:
http://www.nation-branding.info/2009/01/31/obama-brands-america/
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